When: 9:00 am—9:50 am
Where: Lakes Ballroom A/B
Search Engine Optimization is a series of ongoing tasks performed on and off your website, in order to get your website coming up on page 1 of Google. The tasks include improving your content and authority so Google sees your website as the best option when someone does a search query. SEO takes an average of of 3-6 months before you see results and is on-going. Just like a gym membership, you can’t stop working out once you hit your goal or you will be back where you started. SEO is not a platform you start and stop like other digital marketing.